FIRST DAY

Here’s the promised first day update:

We had quite an awesome honeymoon at Hero. After a 1-hour nasty-LA-traffic commute we found the offices, which are pretty spiffy. They’re also down the block from a giant Starbucks (but what isn’t these days?)

We started off in orientation meetings with the CEO, a young Spaniard named Kique, Valentina, the Marketing VP, and Fernando, the Development VP. Then we had a talk from the intern director, Jacob. There are two other interns right now: a guy from LA and a girl from Quebec City. The people at Hero are very friendly, tightly-knit and real motivated.

We’re focusing on development and marketing. Development = reading and evaluating (writing coverage on) movie scripts that are sent to Hero. I got to practice by reading a script sent in by the William Morris Agency, one of the most prestigious agencies in Hollywood. Marketing = initial ad campaigns, online buzz for films in development, website critiques, etc. They need a ton of design stuff done; they hire pros for final ads but they want marketing approaches/design concepts put together by us, since we’re in the target demos of many Hero projects. Plus, we’re free. We did a focus group on one of their posters.

We’re going to be having a class every week about “the business” during our lunch hour at a restaurant. Hero provides the lunch and the speaker. Fernando will be the regular speaker, but we’ll also have guests. Tomorrow we have to sign confidentiality agreements and read the scripts they have in development. Now I have to drink a beer & do a little work work. Hopefully I can get my phone charged up soon.